interactive FICOkit CD-ROM for Suze Orman
Suze Orman, the nation's
leading personal financial adviser, requested a companion
interactive CD-ROM for her FICOkit. The kit, certified
by Fair Isaac, the creator of the FICO credit score,
includes "prepaid FICO scores, three credit bureau
reports, one-on-one coaching with Suze herself, and
the ability to perform automatic credit report corrections."
FICO scores are the credit ratings on which most lenders
base their approval decisions.
NYCD developed a user-friendly,
interactive CD-ROM and unique packaging suitable for
retail sale on QVC, the world's preeminent electronic
retailer. The product sold tens of thousands of units
during the first weeks of airing.