December 7, 2006
NYCD partners up with Conference Industry leader to provide Digital Solutions
In an industry that is accustomed to huge paper binders loaded with several days worth of presentations and brochures, a big player in the conference world looks to NYCD to move from heavy folders to a slim, portable CD that is rich in content.
NYCD is currently working with a major conference company to produce a CD version of their traditional binders for 150 of their upcoming conferences over the course of a year. The CD contains all the same material as the binder and adds a few extras like speaker biographies, a slick user interface, important links, and sponsor advertisements. In the hectic world of producing conferences, time is of the essence. The ability to make a last minute change is a snap, compared to running a whole new print run on paper. These CDs have the advantage of being searchable, easy to update, and is less of a burden for the users to carry around.
Plus there is a tremendous cost savings in freight alone!